The 7 Lethal Advertising Errors

Advertising Podcast with John Jantsch

On this episode of the Duct Tape Advertising Podcast, I’m doing a solo present, and I’m gonna speak about 7 advertising errors that enterprise house owners often make and I offer you some tips about the best way to keep away from them.

Key Takeaway:

Companies typically make seven lethal advertising errors: missing a transparent imaginative and prescient, making an attempt to please everybody, being identical to their competitors, losing advertising sources, competing solely on value, succumbing to the concept of the week, and missing measurable success standards. Overcoming these errors requires a targeted advertising technique aligned with enterprise goals for making a roadmap for development.

Subjects I Cowl:

  • [01:25] Introduction to the 7 lethal advertising errors.
  • [02:32] No 1: No imaginative and prescient of the place what you are promoting is headed.
  • [03:47] Quantity 2: Attempting to be all issues to all folks.
  • [05:54] Quantity 3: Being identical to the competitors.
  • [08:49] Quantity 4: Wasting your advertising sources.
  • [09:37] Quantity 5: Competing on value.
  • [11:11] Quantity 6: Getting overwhelmed with the concept of the week.
  • [13:16] Quantity 7: Having no option to measure your success.

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