Advertising Podcast with Gaia Bernstein
On this episode of the Duct Tape Advertising Podcast, I interview Gaia Bernstein. She is a regulation professor, Co-Director of the Institute for Privateness Safety, and Co-Director of the Gibbons Institute for Legislation Science and Expertise on the Seton Corridor College College of Legislation. She writes, teaches, and lectures on the intersection of regulation, expertise, well being, and privateness.
Her forthcoming guide, Unwired: Gaining Management Over Addictive Applied sciences shatters the phantasm that we will management how a lot time we spend on our screens by resorting to self-help measures.
Key Takeaway:
Our society has a expertise drawback due to how addictive it’s, inflicting psychological well being points for its customers, particularly youngsters and younger adults. The tech business is manipulating us to spend rather more time related than we meant, whereas they’re getting cash by harvesting our knowledge and our time. Gaia compares the tobacco business and tech corporations, and the way they use comparable methods and addictive measures to maintain their prospects engaged. She means that rules must be utilized to regain management, defend customers and stop habit.
Questions I ask Gaia Bernstein:
- [00:52] There are numerous books speaking about how we should be unwired, what are you type of hoping so as to add to that assortment of warning books?
- [02:48] The guide’s first half is concerning the thought of taking again management. Will we first have to know that earlier than making use of any type of measures?
- [04:48] Is there one thing evil occurring right here?
- [05:45] Is it intentional manipulation?
- [06:40] So there are some ideas that a number of the present state of psychological well being in sure international locations, the state of political environments, and the state of cultural and social adjustments may be linked to those new norms. Would you recommend that there’s one thing to that?
- [08:25] Folks aren’t conscious of a number of the addictive behaviors round on-line gaming, I believe notably it might be fairly alarming, wouldn’t it?
- [11:56] You make some parallels to the tobacco business, which was discovered to do every thing they may to make their product extra addictive and this introduced some rules. Are you suggesting that that’s the place we’re headed right here?
- [16:50] Are there different international locations which have embraced these adjustments or measures and are actually operating down the observe fairly shortly on reigning this in?
- [19:18] At what level does personal enterprise get overregulated?
- [20:34] Who’s accountable for making this adjustments occur?
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