Automating Your Webinars The Participating And Pleasant Approach

Advertising Podcast with Melissa Kwan

On this episode of the Duct Tape Advertising Podcast, I interview Melissa Kwan. Melissa is the CEO and Co-founder of Webinar. She has spent twelve years in startups and constructed three profitable firms with out enterprise capital backing. Her earlier startup, an actual property tech firm, was acquired in 2019. As a revenue-driven founder specializing in gross sales and enterprise improvement, Melissa has realized construct firms with only a few assets — by automating what she might, outsourcing wherever doable, and galvanizing gifted folks to affix her staff with shared focus and enthusiasm.

Key Takeaway:

Webinars within the varied codecs they exist in have been round for years. The rise of the on-demand webinar has occurred over the past ten years. Most of the webinar platforms aren’t created with the client in thoughts first. Melissa Kwan got down to remedy an issue out there she was dealing with herself. eWebinar was created to ship knowledgeable, genuine expertise that helps have interaction and delight viewers. On this episode, I discuss with Melissa about her entrepreneurial journey and the issues that eWebinar got down to remedy.

Questions I ask Melissa Kwan:

  • [1:38] How has your entrepreneurial journey led you right here?
  • [2:32] What’s Webinar?
  • [3:35] How is that this platform completely different from the opposite choices on the market?
  • [6:11] Did you decide within the very starting that you simply needed to keep away from being scammy?
  • [16:42] Are you an engineer or programmer your self?
  • [17:06] What’s been the toughest half from a tech perspective?
  • [18:37] What’s your most requested new characteristic?
  • [19:47] What’s the imaginative and prescient for the corporate three years from now?
  • [22:06] The place can extra folks study eWebinar and join with you?

Extra About Melissa Kwan:

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