A Information To The Future Of Digital Conferences And Occasions

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Advertising and marketing Podcast with Mark Kilens

On this episode of the Duct Tape Advertising and marketing Podcast, I interview Mark Kilens. Mark is the CMO of Airmeet, a number one digital and hybrid occasion platform. He oversees Airmeet’s international advertising workforce answerable for model, demand, lifecycle, and product advertising.

Key Takeaway:

Though digital occasions and conferences have been a product of the pandemic, it’s secure to say they’re right here to remain for the foreseeable future at the same time as we inch in direction of the return to normalcy. On this episode, I discuss with CMO of Airmeet, Mark Kilens, concerning the state of digital conferences and occasions in the present day, what innovation is important to drive extra engagement, and the place the way forward for these sorts of digital connections are headed.

Questions I ask Mark Kilens:

  • [1:10] What’s Airmeet?
  • [2:07] How would you describe the standing of the digital assembly in the present day?
  • [3:29] How do you assume augmented actuality will play into digital occasions?
  • [4:33] Lots of people I discuss to now are sick of Zoom, TV, sick of those sorts of digital meets which can be occurring –is {that a} operate of the expertise itself or is it a operate of how individuals are utilizing it?
  • [7:00] Many individuals make the error of taking occasions and placing them on-line versus altering the way in which they current to digital audiences — would you say there’s a distinction in how it is best to current?
  • [8:03] Is Airmeet doing one thing to deal with that downside?
  • [10:28] What are some greatest practices and ideas for getting engagement throughout digital occasions?
  • [12:48] Are these practices that we must be doing in conferences?
  • [14:23] Is there a candy spot for the way many individuals must be in attendance for a digital occasion?
  • [18:40] What do you assume is the way forward for the large occasions you talked about?
  • [19:19] Do you assume we’re going to be on this hybrid land for the remainder of the foreseeable future?
  • [21:43] The place can folks join with you?

Extra About Mark Kilens:

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