Social media platform X will suspend creators from its revenue sharing program for 90 days if they post AI-generated war footage without clearly disclosing that the content was created using artificial intelligence.

On Wednesday, X’s head of product, Nikita Beer, said The purpose of the rule is to maintain the “authenticity of content on the timeline” during wartime events, when misleading media can spread rapidly.

“In times of war, it is essential that people have access to authentic information on the ground,” Beer wrote. “With today’s AI technologies, it’s trivial to create content that can mislead people.”

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The move adds financial penalties to X’s existing moderation tools, linking AI-generated media exposure to monetization capabilities.

The implementation of monetization is tied to the revelation of AI.

Unlike traditional moderation measures such as labels or takedowns, the new rule targets the platform’s creator economy by limiting access to revenue sharing for policy violations.

Creators who publish AI-generated conflict footage must clearly disclose that the content was created with artificial intelligence, X said. Failure to do so may result in a 90-day suspension from the program.

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Under the update, posts flagged by Community Notices or detected by metadata or other signals from generative AI tools may trigger enforcement.

Accounts that repeatedly post contentious videos generated by undisclosed AI may face permanent removal from X’s creator’s revenue sharing program.

This policy applies specifically to videos depicting armed conflict and is not the same as a broader ban on AI-generated content posted on the platform.

Conflicts in the Middle East raise concerns about misinformation.

The announcement comes as geopolitical tensions in the Middle East dominate online discussions on social media platforms.

On February 28, the United States and Israel launched joint airstrikes against Iran. Bitcoin (BTC) briefly fell to around $63,000 but later recovered. At the time of writing, it trades around $70,000. According to to CoinGecko.

AI is also becoming more deeply embedded in modern conflict environments. On March 1, the U.S. military used Anthropic’s cloud AI model to help with intelligence analysis and targeting during operations linked to Iran attacks.